See America - Coconino National Forest
by Ed Gleichman
Title
See America - Coconino National Forest
Artist
Ed Gleichman
Medium
Digital Art - Fine Art Photographs
Description
The Coconino National Forest, designated a U.S. National Forest in 1908, is located in northern Arizona and contains the area known as Red Rock Country around the town of Sedona. This image is among the many strange and beautiful formations.
About "See America":
Back in the early 1930's for a span of about 10 years toward the end the Great Depression, the federal government tried to find ways to get people working. One of the actions taken in 1933, as part of the New Deal under Franklin D. Roosevelt, was to create the Works Progress Administration (WPA). later renamed to Work Projects Administration.
The WPA had many programs to include things like building bridges, parks and many other public works. They also put together programs that would foster the use of artists's skills to create products that brought culture to the masses. Among these, they hired writers, painters, designers, and others to produce posters as communication media for many different programs and campaigns. The purpose was to create interest in our commerce, enhancing peoples lives, promoting health as well as providing safety information. Out of this was also born the "See America" series of posters, original artworks created to encourage tourism to domestic destinations.
Recently, the National Parks Conservation Association (NPCA) has
partnered with the Creative Action Network, a web marketplace, to create the "See America" campaign for our times. The campaign was designed to showcase our national sites through the sale of posters, tote bags, mugs, and other items, taking the original WPA "See America" posters as inspiration.
© Edward Gleichman, All Rights Reserved.
Uploaded
January 24th, 2015
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